Note all numbers are from Trade Guide
Reporting Methodology
1) New films most of the time where possible will be benchmarked against other films ‘in the same range’. The gross used for the older films will be one’s I have computed in the past
2) Films currently playing – I will always do some trending analysis. This is always against the ‘week before’
3) To compute subsequent week grosses I will always benchmark against ‘the first week’. Before it was always the preceding week, but Week 1 is always the best base because it gives maximum centres to use
4) Going forward I will show ONE example in FULL and show the results of the remaining scenarios
New Releases
Paying Guests
The comedy film Paying Guests starring Shreyas Talpade, Javed Jaffrey, Celina Jaitley & Neha Duphia got a significantly wide release but the opening week collections reflect a poor story. The opening in terms of occupancies suffered with low turn out and with the weekend proving to be decent at best, the necessary kick required during the weekdays failed to occur.
Mumbai and Delhi collected 87Lakhs and 66Lakhs respectively – with the All-India first week collections a fairly disappointing 6.0-6.5Cr. The film is not a complete flop yet, but the likelihood is high seeing as its competition this week – New York, has taken one of the better starts at the box office in 2009 [comparisons were run against 13B, Dhoondte Reh Jaoge & Kal Kissne Dekha for first week estimate] If Paying Guests can remain steady in week two it can pull through as a non flop film.
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